Monday, April 5, 2010
Utilizing Social Media: College Couture
My younger sister, Lydia, has recently started her own blog in March.
Titled "College Couture" it provides fun and fashion for college girls on a budget.
In an interview, Lydia states "I have always had a passion for fashion. I looked to fashion magazines and runway shows for advice on upcoming trends. However, I was really sick of going through magazines and finding none of their items really affordable. With the state of the economy and the recession, none of these items were really affordable for the average consumer. As a college student, I could not afford their items. How could I be trendy and chic without having to break the bank? I knew if I asked myself this question than others did too. And so my blog was born. Most of my items are under $30. I want to show other girls that you can still be trendy without having to pay high prices. I wanted consumers to know that they could still get a high fashion look without the high price. With my love for fashion and love for computers, I knew a blog was a good path to go on. I wanted everything to be online, so I could be environmentally friendly and not use paper. My future goal would be to eventually build my own website and I have already started on this project. I would also love to start a website for guys too."
I must say that I think my sister was very creative to come up with this idea for a blog. I didn't even communicate with her that I was in a social media class, so she came up with this idea on her own.
I think that people who have an idea for a business or a blog should definitely utilize social media to promote themselves, which my sister has brilliantly done. I wish her the best!
Posted by Nadia at 1:27 PM