tag:blogger.com,1999:blog-5255284583537167032.post7294074413447662425..comments2023-04-17T07:17:39.692-04:00Comments on Social Media for Professional Writers: Social Fit MediaUnknownnoreply@blogger.comBlogger2125tag:blogger.com,1999:blog-5255284583537167032.post-91888394811238997472010-02-22T14:37:32.048-05:002010-02-22T14:37:32.048-05:00I think the final paragraph of your post sums it a...I think the final paragraph of your post sums it all up for me. The Beachbody folks are trying to get the "buzz" going. As for the guy on the left at the beginning of your post, I have sat and watched him for hours, and I don't feel one bit fitter.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-5255284583537167032.post-59835954626448045202010-02-16T15:40:41.594-05:002010-02-16T15:40:41.594-05:00I don't really understand why a company wouldn...I don't really understand why a company wouldn't even want control over their social media. It seems like a greater risk putting content creation in the hands of an audience. Instead of relying on user generated social media, I think Team Beachbody would be reaping more marketing benefits by creating forums for people to share success stories. Customers can still generate comments and content, but as of now, no one is empowering them (or encouraging them) to share their stories.<br /><br />Even directing customers to something like NING would create a platform for sharing stories, tips, and weight loss tales. I can see it now--a cyber weigh in! Chart your progress online! Maintenance would be relatively low for Team Beachbody, and they'd surely reach more potential customers. If I were considering participating in a Beachbody program, I'd want testimonials first. Social media is a way for them to engage customers, encourage healthy habits, and find new members.creative.coffee.projectshttps://www.blogger.com/profile/02445874619577420165noreply@blogger.com